If you own your own business, sooner or later, it’s bound to happen: the dreaded negative review. No one is immune to it, because no matter how great your product or service is, you will...
What will 2015 look like in the world of marketing? The results from the 2015 Salesforce State of Marketing Report gives us a pretty clear idea what marketers around the globe have up their...
When you think of Domino’s Pizza, you think of a huge pizza chain that maybe doesn’t have to work as hard as the local, and largely unknown pizzeria to stay in business. Think again, just a few...
You have a great app that is ready to be released but how do you get people to actually download it? Marketing your app is just as important as building an efficient and easy to use app. With over...
All too often the marketing terms ‘marketing analytics’ and ‘web analytics’ are thrown around as if they are one in the same. The truth is, there is a huge difference between the two and both are...
If you want to build an app for your business you are already on the right track, but how do you transform your ideas into a reality? There is more than just one way you can build an app for your...
Online reviews are everywhere these days, and they have a HUGE impact on your business. If you have plenty of 5-star reviews highlighting satisfied customers, more people are going to be drawn to...
13ail as their number one successful form of digital marketing. While 40% say that social media, search engine optimization (SEO), a website and blog are the most effective forms of marketing they...
How do you conduct your keyword research? How do you ensure that all of your pages have valid links? Even more importantly, how do you guarantee your SEO efforts are actually working? There are so...
Are you aware of all the industry best practices and laws surrounding marketing campaigns? Companies spend endless amounts of money and efforts to obtain all legal information surrounding a...
Google is actively seeking to change the way people develop and use apps on different platforms. The colossal company has now created a template outlining the user-friendliest app, which they have...
Where do your customers hang out? Chances are a large percentage of them are on social media, hence why companies are trying harder than ever to be likable entities on the major social platforms...